Online & Classroom training
Certified Digital Marketing Master's Course
120+ Hours of training program
Upcoming Batches
Weekday Batch Start: January 02, 2025 [Tue, Wed, Thur & Fri] (Timings: 12:00 PM - 3:00 PM)
Weekend Batch Start: January 04, 2025 [Sat & Sun] (Timings: 1:00 PM - 3:00 PM)
Online & Classroom
Mode of Learning
3 & 6 Months
Course Duration
14+
Certifications
Best DM Tools
Free Tools
Placement Assistance & Paid Internship
Welcome to the Future of Learning with 9Times Digital Marketing Course!
Certification and Master in Digital Marketing Course - Module
Content Marketing & Blogging
- Keyword Research & Optimization: Learn how to find the right keywords to target your audience effectively.
- On-Page SEO: Master techniques to optimize website content, titles, meta descriptions, and URL structures.
- Off-Page SEO: Explore strategies like link building, guest blogging, and social signals to boost website authority.
- Technical SEO: Understand site speed optimization, mobile-friendliness, crawlability, and structured data implementation.
- Local SEO: Gain expertise in optimizing for local searches, Google My Business, and location-based keywords.
- SEO Tools: Hands-on training with tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
- Content Optimization: Learn to create SEO-friendly content that ranks higher and engages your audience.
- SEO Trends & Updates: Stay updated on the latest search engine algorithms and industry best practices.
- Competitor Analysis: Analyze and outperform competitors in search rankings.
- SEO Performance Reporting: Learn how to track, measure, and improve SEO results with data-driven insights.
Email Marketing
- Direct Communication: Build personalized relationships with your audience through direct email communication.
- Cost-Effective Strategy: One of the most affordable ways to promote products and services with high ROI.
- Targeted Messaging: Segment your audience to deliver tailored content based on preferences and behavior.
- Boosts Engagement: Use newsletters, promotions, and updates to keep your audience engaged.
- Measurable Results: Track open rates, click-throughs, and conversions to measure success and refine strategies.
- Automation Options: Save time with automated campaigns for welcome emails, cart abandonment, and follow-ups.
- Brand Awareness: Keep your business top-of-mind with regular, value-driven communication.
- Multi-Purpose: Promote sales, share company updates, educate your audience, or drive traffic to your website.
- Scalable Campaigns: Start small and expand your efforts as your audience and business grow.
- Mobile-Friendly: Reach audiences wherever they are with responsive email designs optimized for mobile devices.
Analytics & Reporting
- Understand Key Metrics: Learn to identify and analyze essential performance indicators for campaigns and websites.
- Google Analytics Training: Master the use of Google Analytics to track website traffic, user behavior, and conversions.
- Data Interpretation: Gain skills in reading and interpreting data to make informed marketing decisions.
- Custom Reports Creation: Learn how to generate insightful reports tailored to business needs.
- A/B Testing Insights: Analyze the results of A/B tests to optimize marketing strategies effectively.
- SEO Analytics: Measure the impact of SEO efforts using tools like Google Search Console and other platforms.
- Social Media Metrics: Understand engagement, reach, and growth on platforms like Facebook, Instagram, and LinkedIn.
- Competitor Analysis: Use analytical tools to study competitor strategies and market trends.
- ROI Calculation: Learn to measure the return on investment (ROI) for different marketing campaigns.
- Dashboard Utilization: Get hands-on experience in building and using dashboards to visualize data effectively.
Web Design / Development
- Custom Website Design: Tailored, visually appealing designs that reflect your brand identity.
- Responsive Design: Websites optimized for seamless performance on desktops, tablets, and smartphones.
- UI/UX Design: Creating intuitive and user-friendly interfaces for enhanced customer engagement.
- E-commerce Solutions: Fully functional online stores with secure payment integrations.
- CMS Development: Easy-to-manage websites using platforms like WordPress, Joomla, or Shopify.
- Web Application Development: Custom web apps for businesses, optimized for performance and scalability.
- SEO-Friendly Development: Websites designed with search engine optimization in mind to boost visibility.
- Website Maintenance: Ongoing updates, security checks, and technical support for your website.
- Fast Loading Speed: Optimized performance for quicker load times and better user experience.
- Cross-Browser Compatibility: Ensuring your website works flawlessly on all major web browsers.
Digital Marketing with Chat GPT
Content Creation
- Generate high-quality, SEO-optimized blog posts.
- Create engaging social media captions tailored to platforms.
- Craft compelling email marketing campaigns with personalized touch.
- Develop product descriptions that drive conversions.
SEO and Keyword Optimization
- Research and identify high-performing keywords.
- Generate meta descriptions, titles, and tags for better rankings.
- Optimize on-page content with keyword integration.
Customer Engagement
- Automate personalized customer interactions through chatbots.
- Create scripts for FAQ or customer support responses.
- Draft interactive social media replies to boost engagement.
Ad Copywriting
- Create persuasive Google Ads and social media ad copies.
- Experiment with A/B testing of ad variants for better results.
Content Planning and Strategy
- Brainstorm innovative content ideas aligned with audience preferences.
- Plan content calendars for consistent posting schedules.
Analytics and Reporting
- Summarize performance reports in clear, easy-to-understand language.
- Analyze trends and provide actionable insights for campaigns.
Training and Upskilling
- Generate prompts to practice conversational marketing strategies.
- Simulate scenarios for team training on customer handling and sales.
Ecommerce Marketing
- Search Engine Optimization (SEO): Optimize your online store for search engines to drive organic traffic.
- Pay-Per-Click Advertising (PPC): Use platforms like Google Ads to create targeted ad campaigns.
- Social Media Marketing: Promote products and engage customers on platforms like Facebook, Instagram, and Pinterest.
- Email Marketing: Build relationships with customers through personalized email campaigns and newsletters.
- Content Marketing: Create blogs, videos, and guides to educate and engage potential buyers.
- Influencer Marketing: Partner with influencers to reach a wider audience and build trust.
- Affiliate Marketing: Leverage affiliates to promote your products and earn commissions on sales.
- Conversion Rate Optimization (CRO): Improve your website’s design and user experience to boost sales.
- Mobile Optimization: Ensure a seamless shopping experience for users on mobile devices.
- Retargeting Campaigns: Re-engage visitors who left your site without making a purchase.
- Product Reviews and Testimonials: Encourage customers to leave reviews to build trust and social proof.
- Marketplaces Optimization: Optimize your listings on platforms like Amazon, eBay, and Etsy.
- Analytics and Reporting: Track and analyze customer behavior to refine marketing strategies.
- Loyalty Programs: Implement rewards programs to retain existing customers and encourage repeat purchases.
- Discounts and Promotions: Offer time-sensitive deals to attract and convert shoppers.
Affiliate Marketing
What is Affiliate Marketing?
- A performance-based marketing strategy where affiliates earn commissions for promoting products or services of other businesses.
How It Works:
- Affiliates use unique tracking links to promote products.
- When a user makes a purchase or completes an action (like signing up), the affiliate earns a commission.
Key Players in Affiliate Marketing:
- Merchants (product creators or businesses).
- Affiliates (marketers who promote the products).
- Consumers (people who click the affiliate links and make purchases).
- Affiliate Networks (platforms that connect merchants with affiliates).
Types of Affiliate Marketing Programs:
- Pay-per-Sale (PPS): Affiliates earn a commission when a sale is made.
- Pay-per-Click (PPC): Affiliates earn money based on clicks on their affiliate links, regardless of whether a sale occurs.
- Pay-per-Lead (PPL): Affiliates are paid for generating leads, such as sign-ups or form submissions.
Benefits of Affiliate Marketing:
- Low-cost entry: No need to create your own product.
- Passive income: Earnings from sales continue after the promotional effort.
- Flexibility: Work from anywhere and set your own schedule.
Popular Affiliate Marketing Channels:
- Blogs & Websites: Write content and include affiliate links.
- Social Media: Promote through platforms like Instagram, YouTube, or Facebook.
- Email Marketing: Promote offers to your email list.
- Paid Ads: Use platforms like Google Ads or Facebook Ads to drive traffic.
Challenges of Affiliate Marketing:
- Requires consistent traffic generation.
- High competition, especially in popular niches.
- Commission rates can vary significantly between programs.
Tools for Affiliates:
- Affiliate tracking software.
- Analytics tools to measure performance and optimize campaigns.
- Link shorteners and social media scheduling tools.
Common Affiliate Networks:
- Amazon Associates, ClickBank, ShareASale, Rakuten, CJ Affiliate.
Tips for Success in Affiliate Marketing:
- Choose a niche that aligns with your interests and expertise.
- Focus on building trust with your audience.
- Optimize for conversions by using compelling calls to action and quality content.
Influencer Marketing
- Brand Awareness: Influencers can help increase your brand’s visibility by reaching a wide and relevant audience.
- Targeted Reach: Connect with specific demographics by collaborating with influencers who have a following that aligns with your brand’s target market.
- Authenticity & Trust: Audiences trust influencers’ opinions, making their endorsement more authentic and credible.
- Increased Engagement: Influencer content tends to drive higher engagement rates (likes, comments, shares) compared to traditional marketing.
- Content Creation: Influencers create engaging, high-quality content that resonates with their audience, saving brands time and resources.
- Boosts Sales: Well-executed campaigns can lead to increased conversions, driving product sales through influencer promotion.
- Cost-Effective: Compared to traditional advertising, influencer marketing can often be more affordable, especially with micro-influencers.
- Long-Term Partnerships: Building ongoing relationships with influencers can create sustained brand loyalty and consistent promotion.
- Diverse Platforms: Influencer marketing can be leveraged across various platforms, including Instagram, YouTube, TikTok, Twitter, and blogs.
- Real-Time Feedback: Influencers provide valuable insights and feedback from their followers, helping brands refine products and marketing strategies.
Virtual Influencer Marketing
What is Virtual Influencer Marketing?
It involves using computer-generated, fictional characters (virtual influencers) to promote products or services on social media platforms.Cost-Effective:
Virtual influencers don’t require traditional expenses like human influencers (e.g., travel, accommodation, or personal image maintenance).Brand Control:
Brands can fully control the appearance, actions, and messaging of virtual influencers, ensuring consistent brand representation.24/7 Availability:
Virtual influencers can engage audiences at any time, with no limitations on availability or scheduling conflicts.Appealing to Younger Audiences:
Virtual influencers are particularly popular with Gen Z and millennial audiences who embrace digital innovation and online personalities.High Engagement Rates:
Many virtual influencers have high engagement rates, with audiences responding positively to their unique, relatable content.Cross-Platform Presence:
Virtual influencers can operate seamlessly across multiple social media platforms like Instagram, TikTok, YouTube, and more.Innovative & Trendy:
Virtual influencers represent a new, innovative approach to marketing, allowing brands to stand out by using cutting-edge technology.No Controversies:
Virtual influencers are free from personal scandals or controversies that can affect human influencers, ensuring a risk-free partnership.Creativity and Storytelling:
Virtual influencers allow for unique storytelling and creative campaigns that can be visually stunning and imaginative.Potential for Long-Term Partnerships:
Because virtual influencers are not limited by human constraints, they can have long-term relationships with brands, creating a consistent identity.
AI With Digital Marketing
Personalized Customer Experience: AI helps create customized user experiences by analyzing customer data and predicting their preferences, leading to better-targeted content and product recommendations.
Chatbots and Customer Support: AI-driven chatbots provide 24/7 customer support, answering queries, solving issues, and guiding customers through the purchase process instantly.
Predictive Analytics: AI analyzes past customer behavior to predict future trends and buying patterns, helping marketers make data-driven decisions.
Enhanced Content Creation: AI tools assist in generating optimized content for SEO, social media posts, and even blog articles, saving time and increasing efficiency.
Automation of Campaigns: AI can automate email campaigns, social media ads, and content posting based on customer behavior, ensuring the right message reaches the right audience at the right time.
Improved Ad Targeting: With AI, digital ads can be more precisely targeted based on user behavior, interests, and demographics, improving ROI and reducing ad spend waste.
Voice Search Optimization: AI powers voice search, which is becoming increasingly popular. Digital marketers use AI to optimize content for voice queries, improving search engine visibility.
AI for Social Media Insights: AI tools analyze social media data to uncover trends, track brand sentiment, and identify potential influencers for marketing campaigns.
Customer Segmentation: AI helps segment customers based on behavior, preferences, and interactions, allowing for more targeted and effective marketing strategies.
Sentiment Analysis: AI-driven sentiment analysis tools evaluate customer reviews and social media mentions to gauge public opinion, helping businesses refine their messaging.
Youtube Marketing
- Create Engaging Content: Develop videos that provide value, entertain, or educate your target audience.
- Optimize Video Titles & Descriptions: Use relevant keywords to improve visibility and searchability.
- Custom Thumbnails: Design eye-catching thumbnails that grab attention and encourage clicks.
- SEO for YouTube: Optimize tags, descriptions, and titles with keywords to rank better in YouTube search results.
- Consistency is Key: Upload content regularly to build a loyal subscriber base.
- Engage with Your Audience: Respond to comments and interact with viewers to build community.
- Leverage Analytics: Use YouTube Analytics to track performance, audience engagement, and optimize future content.
- Collaborate with Influencers: Partner with influencers to expand your reach and gain credibility.
- Use Playlists: Organize your videos into playlists to enhance watch time and improve channel visibility.
- Promote Across Platforms: Share your YouTube videos on social media and other platforms to drive traffic.
- Monetization: Explore monetization options like YouTube ads, sponsorships, or merchandise sales.
- Call-to-Action (CTA): Encourage viewers to like, comment, share, and subscribe at the end of your videos.
- Live Streaming: Use live streaming to engage with your audience in real time and boost interaction.
Social Media Ads
- Targeted Advertising: Reach a specific audience based on demographics, interests, and behaviors.
- Cost-Effective: Flexible budget options that can suit businesses of any size.
- Increased Brand Visibility: Enhance your brand’s presence across multiple platforms.
- Engagement Opportunities: Direct interaction with users through comments, likes, and shares.
- Instant Results: Immediate feedback on ad performance and audience reaction.
- Advanced Analytics: Track the performance of your ads with detailed metrics and insights.
- Customizable Formats: Choose from various ad formats, including images, videos, carousels, and stories.
- Cross-Platform Reach: Run ads on multiple platforms like Facebook, Instagram, LinkedIn, Twitter, etc.
- A/B Testing: Test different creatives and messaging to find the most effective ad strategy.
- Mobile-Friendly: Ads designed for easy viewing and interaction on mobile devices.
- Increased Conversions: Direct links to websites or product pages, driving higher conversions.
Ask Anything
Why Choose Digital Marketing?
The demand for skilled Digital Marketing professionals is growing at an unprecedented pace. However, it is yet to gain widespread recognition as a mainstream subject in graduate and postgraduate education. This has created a significant gap in the industry, with businesses seeking experts who are ready to contribute from day one.
By starting your journey in Digital Marketing today, you position yourself as a valuable asset in a high-demand field.
Here’s why Digital Marketing is the future of business growth:
- High Demand for Professionals: The industry’s exponential growth ensures abundant opportunities with competitive pay scales.
- Cost-Effective Marketing: It’s one of the most budget-friendly ways to promote any business online.
- Measurable Results: Digital Marketing offers advanced tools to track and analyze campaign performance, ensuring effective strategies.
- Targeted Advertising: Reach potential customers with precision, enhancing the chances of conversion.
- Boosted Sales: Achieve increased sales with reduced marketing expenses, making it a preferred choice for businesses.
- Better ROI: Deliver greater returns on marketing investments compared to traditional advertising methods.
As businesses continue to prioritize digital platforms, the need for adept Digital Marketers will only grow. Now is the perfect time to acquire these in-demand skills and build a rewarding career.
Who Can Join?
- Students and freshers looking to build a career in digital marketing.
- Entrepreneurs and small business owners wanting to grow their online presence.
- Marketing professionals looking to upskill and stay ahead in their careers.
Training Objective
The Masters in Digital Marketing Training Program is designed with two primary objectives:
Objective 1:
To equip you with the expertise to market any business, product, or service online. Our program combines in-depth theoretical knowledge with hands-on practical experience to ensure you master every aspect of digital marketing.
Objective 2:
To empower you to earn real income as a part-time or full-time freelancer in the digital marketing industry, opening doors to endless opportunities.
This comprehensive course is tailored to transform you into a true Master in Digital Marketing, ready to excel in the field.
Why Choose a Master’s in Digital Marketing at 9Times?
Elevate your career or business with the in-demand Digital Marketing skills offered exclusively by 9Times. Our program is designed to equip you with advanced expertise, ensuring you stay ahead in today’s competitive digital landscape.
What Makes 9Times Stand Out?
- India’s First Hybrid Training Program: A perfect blend of online and offline learning for maximum flexibility and effectiveness.
- 4 In-Demand Courses in One: Master multiple aspects of Digital Marketing in a single comprehensive program.
- Asia’s Most Advanced Curriculum: Stay updated with cutting-edge tools, techniques, and strategies.
- Affiliate Marketing Masterclasses: Learn how to monetize your skills through Affiliate Marketing and Blogging.
- 14 Industry Certifications: Earn certifications from Google, Facebook, HubSpot, and more, boosting your professional credibility.
- Free Tools & Software Worth ₹72,000+: Access premium tools and resources to practice and excel, absolutely free!
With 9Times, you gain more than just knowledge—you acquire the confidence and expertise to succeed in the ever-evolving digital world. Start your journey today!
Training Outcomes
The Masters in Digital Marketing Training Program is designed to deliver targeted outcomes tailored to different career paths. Here's what you can achieve:
For Job Seekers
By the end of the training program, you will:
- Apply advanced tools and strategies to execute, measure, and monitor annual online marketing plans effectively.
- Analyze current trends and competitor marketing strategies for better decision-making.
- Manage the online reputation of any brand with precision.
- Generate additional income through Affiliate Marketing and Blogging.
- Leverage key digital marketing techniques such as Email Marketing, Growth Hacking, SEO, and Content Marketing.
For Working Professionals
Enhance your career by:
- Planning and executing effective online marketing strategies for your company or brand.
- Mastering the art of Social Media Marketing for exceptional results.
- Driving organic traffic through advanced SEO techniques and achieving top search engine rankings.
- Collaborating with top-level management to align marketing strategies with business goals.
- Driving traffic, engagement, and conversions using content marketing, inbound strategies, and growth hacking.
For Business Owners
Take your business to the next level by:
- Increasing online brand awareness and visibility.
- Attracting targeted traffic to your website through SEO to boost sales.
- Generating high-quality leads via Social Media, Search Engines, Google Ads, and other digital channels.
- Reducing marketing expenses while maximizing ROI.
- Successfully integrating new digital marketing strategies and optimizing online campaigns for better results.
This program ensures that no matter your role—job seeker, working professional, or business owner—you gain the skills and expertise to excel in the world of digital marketing.